Brand on purpose,
not by accident.

Hi, I'm Derek Sammak, a multidisciplinary creator helping founders craft their legacy.

Hi, I'm Derek Sammak, a multidisciplinary creator helping founders craft their legacy.

Based in Charleston, working with clients wherever they are. Whether it's writing the strategy behind a brand, designing the identity, building the website, or producing the content that carries it, the strategy and the design both come from the same head, so nothing gets lost in a handoff.

I've spent over a decade leading creative teams, running a design studio at Malka Media and a fifteen-person media team at kings' Church NYC, so when a project calls for more hands, I know exactly how to bring in the right people and run the process.

There's a photo from 1965 that explains most of how I work today. My dad's in it. So is a clown. Read the story →

kings' Church

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Derek absolutely crushed it when it came to ideating, building, and executing a brand-new podcast and brand identity for our company. His expertise shone through every stage—from content strategy and curation to branding and visual expression. His broad skill set and deep knowledge were invaluable, allowing him to zoom in on the smallest details while also guiding big-picture decisions from the 30,000-foot view. I would definitely recommend his services, and I know the first place we’ll go as a media company when we have these needs again.

Bryan Vos

Founder, TheosU

Derek absolutely crushed it when it came to ideating, building, and executing a brand-new podcast and brand identity for our company. His expertise shone through every stage—from content strategy and curation to branding and visual expression. His broad skill set and deep knowledge were invaluable, allowing him to zoom in on the smallest details while also guiding big-picture decisions from the 30,000-foot view. I would definitely recommend his services, and I know the first place we’ll go as a media company when we have these needs again.

Bryan Vos

Founder, TheosU

Derek absolutely crushed it when it came to ideating, building, and executing a brand-new podcast and brand identity for our company. His expertise shone through every stage—from content strategy and curation to branding and visual expression. His broad skill set and deep knowledge were invaluable, allowing him to zoom in on the smallest details while also guiding big-picture decisions from the 30,000-foot view. I would definitely recommend his services, and I know the first place we’ll go as a media company when we have these needs again.

Bryan Vos

Founder, TheosU

Alphabet Joy

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I've worked with Derek on both of my businesses, and I plan to for any business I start in the future. It's not about him planting a new idea in us — it's about him guiding us to discover what was already in us, then giving us the strategy to make it a reality. He helped my business partner and me each understand our own strengths and how they contribute to the business, and helped us confirm the direction we wanted to take the business in. We walked away confident and encouraged, not just in the business direction, but in our own roles in it. If I had to sum it up in one word, it's confidence — you leave knowing exactly where you're going and why.

Lee Watson

Founder, Studio Leagues

I've worked with Derek on both of my businesses, and I plan to for any business I start in the future. It's not about him planting a new idea in us — it's about him guiding us to discover what was already in us, then giving us the strategy to make it a reality. He helped my business partner and me each understand our own strengths and how they contribute to the business, and helped us confirm the direction we wanted to take the business in. We walked away confident and encouraged, not just in the business direction, but in our own roles in it. If I had to sum it up in one word, it's confidence — you leave knowing exactly where you're going and why.

Lee Watson

Founder, Studio Leagues

I've worked with Derek on both of my businesses, and I plan to for any business I start in the future. It's not about him planting a new idea in us — it's about him guiding us to discover what was already in us, then giving us the strategy to make it a reality. He helped my business partner and me each understand our own strengths and how they contribute to the business, and helped us confirm the direction we wanted to take the business in. We walked away confident and encouraged, not just in the business direction, but in our own roles in it. If I had to sum it up in one word, it's confidence — you leave knowing exactly where you're going and why.

Lee Watson

Founder, Studio Leagues

The Pilot Kids

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